Case study · Taiwan Expo USA · Dallas, TX · 2025

Taiwan Expo USA

Main-stage LED wall, lighting, and crew for Taiwan Expo USA at the Kay Bailey Hutchison Convention Center in Dallas, August 14-16, 2025.

Taiwan Expo USA - LED and AV by TLL
Case study
The brief

Taiwan Expo USA needed a main-stage build that could anchor a national pavilion on the Hall A floor in Dallas. The show runs three days, so the setup had to go in fast on a ground stage, hold up through back-to-back sessions, and be run by a crew that stays on site the whole time.

What we built

We supplied the full production package: a main LED wall for the general session, stage lighting, and a technician crew to run it. The wall carried the pavilion's video for keynotes and presentations at center stage. Lighting covered the speakers and the set. Our crew handled the ground install in Hall A, custom-fit to the pavilion layout, and stayed on to operate the show through all three days. We own the gear and we crew the show, so the same team that built it ran it.

The result

The pavilion ran August 14-16, 2025 with our crew on site for the full three-day expo. It is the second Taiwan Expo build we have handled, after the 2022 edition in Washington DC, covering the main stage from wall to lighting to operation.

The details

By the numbers.

  • Two-edition run for the same show: Washington DC in 2022, Dallas in 2025.
  • Full production package under one roof: main LED wall, lighting, and a technician crew.
  • 2025 build sat on a ground stage in Hall A, custom-fit to the national pavilion layout.
  • Our crew stayed on site to operate the general session across all three expo days.
On the floor

A look at the build.

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