Case study · 2025

LexJet at Printing United.

A 360 sphere rigged as a floating centerpiece inside an LED ring.

Photo: LexJet at Printing United
The brief

The booth needed a centerpiece that pulled attention from across the floor and tied the whole LED build into one story instead of a set of separate screens.

What we built

We rigged the sphere as a floating centerpiece inside an LED ring and synced its content to the surrounding walls, so the sphere and the ring read as one unified element. Content was tested on the actual rig before show day.

The result

One central, synced LED moment that the rest of the booth orbited, and a draw that read from anywhere on the floor.

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